We build websites for artists and galleries in London

A private view is noisy, warm, and fast. Someone asks for your work. You open a link. The page should load, show the piece with clarity, and offer a next step that feels natural. That is the moment we build for. We design websites for artists and galleries that feel calm in the hand, read well on a phone, and help the right conversation happen sooner.

We know the art world from the inside. We are trained at Royal College of Art and University of the Arts London. We have worked with artists, curators and galleries. We speak your language. We focus on what helps your work get seen.

Built for the way the art world actually works

Why your site needs to move at studio speed

Exhibition installs rarely run to plan. Images arrive late. Text changes the morning of the private view. Your website should keep up without creating a second job. Our artist portfolio websites and gallery website design put images first, keep copy clear, and make contact simple, so you can publish updates in minutes, not days.

Small moments that decide outcomes

• A curator checks your link outside the venue on 4G.

• A collector searches an artist page on the way to the show.

• A journalist looks for a press image and a caption that credits the work. If the page opens quickly and answers the obvious questions, you keep the conversation.

What artists get

A home that shows the work first

Your site should feel like a well-lit wall. Large images, clean rhythm, and just enough context to help someone look longer. We write a short bio that sounds like you, not like a form letter, and we keep the menu simple so visitors can find ten works that define your practice now.

Structure that respects your practice

If you work in series, we design navigation that follows your thinking without losing people. If you sell editions or small works, we add a shop that is honest on price and easy to maintain. You do not need fifty pages. You need the right five, arranged with care.

Editing that does not break layout

You should be able to add a work at midnight without fear. We set predictable crops, sensible defaults, and clear naming. You publish, check it on your phone, and get back to the studio.

What galleries get

Pages that support real enquiries

A good art gallery website design helps people act. Artist pages carry consistent metadata. Exhibition pages look credible even while the install is in progress. Works have dimensions, year, media, availability, and a clear route to ask for price. Private links let you share a tighter selection with a collector without sending a new PDF every time.

Tools that save time when it is busy

Press pages carry credit-ready images. Contact options are visible on every screen. Inventory can surface what matters without heavy systems. You answer fewer repeat emails. You spend more time with artists and visitors.

Mobile first, always

Designed for the hand, not just the desk

Most discovery happens on a phone. We start there. Type reads at arm’s length. Tap targets are generous. Images are compressed with care. We walk outside, switch to 4G, and test again. If it feels slow in that moment, it will feel slow at a private view. We fix it before launch.

Practical SEO that helps people

Clear headings, honest microcopy, alt text that says what the image shows, filenames that match the work, and clean URLs. No tricks. Just structure that helps search engines and human beings find what they came for.

Design language that gets out of the way

Quiet choices that make space for the work

Our visual system is simple on purpose. Type is clean. Colour comes from the art. Spacing lets images breathe. Details like caption rhythm, image ratios, and how zoom behaves are treated with care, because small decisions change how long someone stays.

Consistency that builds trust

When every artwork page behaves the same way, people stop thinking about the interface and start thinking about the work. That is the goal.

Process that protects momentum

Plan for the next eight weeks, not a distant someday

We start with a short call. We ask what the site must do this season. We map a small, clear structure and share frequent updates so changes are easy. You see pages on real devices early. We remove features that create delay and stage the rest for later.

What launch feels like

You have a site that loads fast, shows the work cleanly, and lets people get in touch without friction. You know where to add the next show and how to publish it on your own. You feel ready to share the link at the next private view.

Why Websites For Artists?

Artists who build for artists and galleries

We work in the same world you do. We know what happens when a link fails in a crowded room, and what it feels like when a short, clear site turns a quick hello into a studio visit. Our job is to remove noise, respect time, and make space for the work.

We know the art world from the inside, we are artists ourselves. We are trained at Royal College of Art and University of the Arts London. We have worked with artists, curators and galleries. We speak your language. We focus on what helps your work get seen.

Performance you can feel

Fast by default

A page that opens quickly on a modest phone changes the tone of a conversation, so we design for that moment first and work back from it. Images are sized for the layout you actually use, compressed with care, and lazy-loaded so the first view appears without delay. Fonts stay light and readable, and we avoid heavy scripts that do not earn their place.

Real tests, not lab scores

We check on real devices outside the studio on 4G, then confirm with simple metrics that anyone can follow. If it drags, we trim. If an interaction takes more steps than it should, we simplify. Good artist portfolio websites feel immediate before anyone reads a single line of copy.

Practical SEO that helps people find the work

Structure that search and humans understand

Headings match the content on the page. Slugs are short and honest. Artwork pages use clear titles with year and medium. Exhibition pages include dates, location, and a line that explains why the show matters. Internal links connect related works, essays, and news so people can move without friction.

Details that add up

Alt text describes the image in plain language. Filenames match the artwork and the year. We submit a clean sitemap and set redirects when content moves. No tricks. Just clarity that helps curators, collectors, journalists, and search engines arrive where they meant to go.

Accessibility that respects your audience

Small choices with real impact

Colour contrast is checked against sensible targets, focus states are visible, and keyboard navigation works throughout. Labels and captions explain what a visitor is about to tap. If motion appears, it can be reduced. Accessibility makes a site easier for everyone, which is exactly the point.

Editing that does not fight you

A content model you can trust

We map fields once so editing stays predictable:

• Artworks: title, year, medium, dimensions, series, location, status, edition notes, alt text, price on request, inventory tags.

• Exhibitions: title, dates, venue, statement, install shots, press, works list.

• News: short updates that link to the right pages.

Clear names, consistent crops, and sensible defaults mean you can publish at midnight without breaking the layout. That is how websites for artists keep momentum.

Platform choices that fit the work

Why we often use Wix Studio

For most artists and small galleries in London, Wix Studio gives us the right balance of speed, design control, and editing ease. We can design clean systems, add private-view pages, and hand it over without a training manual. If your programme grows into deeper inventory needs later, we plan that path now so you are not boxed in.

When a specialist system makes sense

If you manage a large back catalogue or complex consignments, we talk about integrations or a staged move to a specialist tool. We decide this together, based on actual tasks and timelines, not features you may never use. The goal is simple: your gallery website design in London should support this season’s work first, then scale when the need is real.

Pricing that scales with your programme

Start, grow, expand

• Start: launch a focused site that shows the work clearly, covers the next show, and makes contact easy.

• Grow: add a shop for editions, private-view links, press pages, and simple inventory views.

• Expand: integrate lightweight cataloguing, advanced search, or a more formal database if your schedule demands it.

You do not need a forever system on day one. You need a reliable site that serves the next show and can grow when the programme asks for it.

Launch, then improve

A simple checklist before you go live

Domain set, SSL working, analytics and consent in place, 404 and thank-you pages present, basic schema where useful, redirects tested, forms sending to the right inbox, image credits correct. We proof on two phones and a laptop, step outside, and test again.

What we measure after launch

More enquiries, fewer repeated emails, faster page loads, longer time with artwork pages, a steady flow of replies from curators and collectors. If a number does not move, we adjust copy, images, or structure and check again the following week.

Next steps and useful tools

Move today with simple actions

• Portfolio Website Starter Kit: a short guide to curate ten works, write a three-line bio, and map a clean menu.

• Gallery Website Checklist: the points that make a collector’s path smooth on a phone, plus a few common fixes.

• Free 15-minute audit: send your site or Instagram, and we will record a quick video with three clear actions you can take this week.

How to work with us

Book a call, tell us what needs to happen in the next eight weeks, and we will map a build that respects your time and the way you already work. We build websites for artists and art gallery websites that hold up in the hand, look considered in a quiet room, and stay easy to update when the calendar fills.